The Amazon Kindle's Annie Little
Who is the Kindle Girl and Why do we Love her?
Nerds like books. Nerds like cute girls who would never like nerds. All making the Amazon Kindle campaign a win/win situation for nerds and unrequited cute girls everywhere. The girl we've all fallen for from the Kindle commercial is Annie Little and is a geek girl through association. Like all beautiful people, Little found bigger nerds to stand on the shoulders of and propel her to greater heights. Photographer Angela Kohler and producer Ithyle Griffiths—both big Kindle fans, both big geeks—asked Annie to participate in a stop motion project for an Amazon Kindle video contest. Annie also co-wrote and performed the Kindle's theme song “Fly Me Away.”
Three factors aid in Annie Little's major nerd appeal. The first being stop motion animation. Some of the greatest moments in geekery involved stop motion animation: King Kong, Star Wars' AT-AT's, ED-209 (Robocop), and pretty much everything by Ray Harryhausen (who many believe to be just a fantastic special effect himself). So, we think, if I talked about Star Wars to Annie, she won't possibly roll her eyes because she understands my pain and joy... and my stop motion. Not only that though, we think that if she's willing to sit for a seven hour photo shoot, what else is she willing to sit through? Any number of impossibly nerdy movie marathons perhaps? My Klingon poetry?
The second thing we like is her uncanny resemblance to Kristen Bell (an actress familiar with many a nerd project—Flatland, Assassin's Creed, Fanboys, Heroes). But it's her work on Veronica Mars that she's remembered best for. Veronica being a sassy high school detective is a sure fire way to get any Velma loving nerd's heart a flutter. Jinkies. Although, it could be her distinct ability of not being Bell though that is even more attractive. While, the allusion of an actual Kirsten Bell may be gone, this is a fresh Kirsten Bell clone with all new allusions.
A second commercial has just cemented her in those hearts. Which brings us to the third reason, the possibility of nerd love. This is because the second commercial also starred a vaguely nerdy guy, Ryan Curry. Notice the glasses and the sciencey tubes, that's to let the consumer know he's a nerd, and notice Annie not running way and performing a new song, “Stole Your Heart” which vaguely alludes to possibly loving this nerd with the glasses and the bunsen burner (and the Jell-o pudding pop). Which brings us back to believing this girl will lay on the floor with us for several hours. She probably won't but it's fun to imagine.
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